Don't make the user think
Imagine your users were all heart and no brain
Seek feedback as you build
Try not to build in a vacuum
Fulfill your promise
Solve the problem that you said you were going to solve
Craft a narrative
The narrative is what people will remember and want to be a part of
Launch as soon as you can
You want to get feedback on whatever you're building
Make your product appealing to the eye
Make it fun!
What's the personality of your product?
Read helpful tweets from product architects—like Brian Norgard from Tinder, the top-grossing app of all time.